Internet Creations, Inc.
Phone: 508-477-7749
Toll Free: 877-900-4868

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What is a Search Engine?

A search engine is a computer program that searches for documents stored on the Internet for specified keywords and returns a list of the documents where the keywords were found. The term "Search Engine" is often used to specifically describe systems like Google, Yahoo, AOL and MSN that enable web users to search for documents on the Internet.

A search engine works by sending out a spider or crawl to search for as many documents as possible. Another program, called an indexer, then reads these documents and creates an index based on the words contained in each document. Each search engine uses a proprietary algorithm to create its indices so that, ideally, only meaningful results are returned for each query.

There are 4 major search engines in today's search engine market place. The top 4 Search Engines are Google, Yahoo, MSN and AOL. You want your website to appear in these top 4 Search Engines, since they make up 95-97% of all the web surfing public. Preferably in the Organic Placement Section and not just the PPC (Pay Per Click) Sections of the website listings.

• Google
• Yahoo
• AOL
• MSN